BROW ARCHITECT
The former Creative and Technical Director of SPMU services for SHEN Beauty, Josh has perfected his microblading technique on brows, lashes, and lips over the span of his more than 20-year beauty career. His services are ideal for those who want to achieve effortless beauty with minimal daily maintenance. The goal is to enhance a woman’s facial features to wake up, wash her face, and walk out the door, inspiring his Instagram handle, @hastagiwokeuplikethis.
His signature method has garnered the attention of celebrities, beauty editors, and industry insiders alike, making him one of the most sought-after microblading talents in the industry. Nicknamed “the fixer,” Josh is the go-to genius for brows gone bad.
He has been awarded Allure Magazine’s “Best Brows in Brooklyn” and goop’s “Top 10 Brow Artists in the Country”.  
Josh has been featured in Forbes, The Coveteur, Vanity Fair, Byrdie Beauty, goop, Daily Mail, Real Self, Men’s Health, Women’s Health, The New York Times Style Magazine, The Zoe Report, and Mind, Body, Green.​​​​​​​
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